ALA IB Limited (ALA) is one of the UK’s largest online suppliers of GAP insurance and related motor insurance products.
ALA is well established: our company directors have been trading since 1990 in the vehicle finance and insurance field.
We pride ourselves on being directly authorised and regulated by the Financial Conduct Authority (previously the Financial Services Authority) and using only A rated underwriters.
ALA is rated 4th out of 219 insurance companies on Trustpilot, with a Trustscore of 9.7 out of 10, at the time of writing.
The ALA customer service team are salaried and not paid commission, guaranteeing that they give advice without any pressure to sell. We ensure that our customers make an informed choice and buy from us with confidence. We believe this to be the essence of the FCA’s standard of Treating Customers Fairly (TCF).
Here at ALA we firmly believe that warranty cover is an investment. To protect your car and your finances you need a policy which will be there when you need it.
ALA Warranty can also save you up to 40% on average compared to the cost of an equivalent product from a dealership. It is important to us to offer our customers the optimum level of cover at the best value.